The World Out of Home Organization’s (WOO) Africa Regional Forum was held on the 11th – 13th of March in Cape Town. This premier event brought together industry leaders to discuss the current state of the OOH industry and the trends for the future.
The forum featured presentations and discussions by renowned industry experts.
Their insights shed light on critical issues facing OOH advertising in Africa, focusing on sustainability and the evolving landscape of the region.
Mandakini Negi, one of the Co-Founders and Managing Director – of LMX was featured on the panel discussion on ‘Making OOH easier to buy through automation & programmatic’ Her contributions highlighted Moving Walls’ commitment to leveraging technology for enhanced advertising experiences.
The forum provided a perfect platform for industry stakeholders like Moving Walls to collaborate, innovate, and plan how OOH advertising in Africa can move forward.
Scale up your OOH Ads with better ROAS today.