In digital, video has become the most popular and engaging form of content and the world’s largest advertising spenders rely on premium video formats to reach audiences. We are now seeing video advertising extend to Digital Out-of-Home (DOOH) screens everywhere.

In this Video Outside Playbook, The Media Specialists Association of the Philippines (MSAP) and Moving Walls provide you with an introduction to video advertising in the real-world using billboards and placed-based Digital Out-of-Home (DOOH) media in 2022.

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MSAP x MW video outside playbook 

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