{"id":12173,"date":"2023-06-01T17:03:58","date_gmt":"2023-06-01T11:33:58","guid":{"rendered":"https:\/\/www.movingwalls.com\/blog\/%eb%8b%a8%ec%9d%bc-%ec%bd%94%eb%93%9c%ea%b0%80-%eb%aa%a8%eb%93%a0-%ec%b0%a8%ec%9d%b4%eb%a5%bc-%eb%a7%8c%eb%93%ad%eb%8b%88%eb%8b%a4\/"},"modified":"2023-12-18T16:16:41","modified_gmt":"2023-12-18T10:46:41","slug":"boost-outdoor-advertising-cta-with-qr-code","status":"publish","type":"blog","link":"https:\/\/www.movingwalls.com\/ko\/blog\/boost-outdoor-advertising-cta-with-qr-code\/","title":{"rendered":"\ub2e8\uc77c \ucf54\ub4dc\uac00 \ubaa8\ub4e0 \ucc28\uc774\ub97c \ub9cc\ub4ed\ub2c8\ub2e4"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_69_1 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title ez-toc-toggle\" style=\"cursor: pointer\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #595959;color:#595959\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #595959;color:#595959\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.movingwalls.com\/ko\/blog\/boost-outdoor-advertising-cta-with-qr-code\/#%EB%B3%84%EA%B2%83_%EC%95%84%EB%8B%8C_%EA%B2%83%EC%B2%98%EB%9F%BC_%EB%B3%B4%EC%9D%BC_%EC%88%98%EB%8F%84_%EC%9E%88%EC%A7%80%EB%A7%8C_%EC%8B%A4%EC%99%B8_%ED%99%94%EB%A9%B4%EC%97%90_QR_%EC%BD%94%EB%93%9C_%ED%95%98%EB%82%98%EB%A7%8C_%EC%9E%88%EC%96%B4%EB%8F%84_%EB%AA%A8%EB%B0%94%EC%9D%BC_%ED%81%B4%EB%A6%AD%EB%A5%A0%EC%9D%B4_15_%EC%9D%B4%EC%83%81_%ED%96%A5%EC%83%81%EB%90%A0_%EC%88%98_%EC%9E%88%EC%8A%B5%EB%8B%88%EB%8B%A4\" title=\"\ubcc4\uac83 \uc544\ub2cc \uac83\ucc98\ub7fc \ubcf4\uc77c \uc218\ub3c4 \uc788\uc9c0\ub9cc \uc2e4\uc678 \ud654\uba74\uc5d0 QR \ucf54\ub4dc \ud558\ub098\ub9cc \uc788\uc5b4\ub3c4 \ubaa8\ubc14\uc77c \ud074\ub9ad\ub960\uc774 15% \uc774\uc0c1 \ud5a5\uc0c1\ub420 \uc218 \uc788\uc2b5\ub2c8\ub2e4!\">\ubcc4\uac83 \uc544\ub2cc \uac83\ucc98\ub7fc \ubcf4\uc77c \uc218\ub3c4 \uc788\uc9c0\ub9cc \uc2e4\uc678 \ud654\uba74\uc5d0 QR \ucf54\ub4dc \ud558\ub098\ub9cc \uc788\uc5b4\ub3c4 \ubaa8\ubc14\uc77c \ud074\ub9ad\ub960\uc774 15% \uc774\uc0c1 \ud5a5\uc0c1\ub420 \uc218 \uc788\uc2b5\ub2c8\ub2e4!<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.movingwalls.com\/ko\/blog\/boost-outdoor-advertising-cta-with-qr-code\/#%EB%8D%94%EC%9A%B1_%EC%8A%A4%EB%A7%88%ED%8A%B8%ED%95%9C_%EC%95%84%EC%9B%83%EB%8F%84%EC%96%B4_%EA%B3%B5%EC%8B%9D\" title=\"\ub354\uc6b1 \uc2a4\ub9c8\ud2b8\ud55c \uc544\uc6c3\ub3c4\uc5b4 \uacf5\uc2dd\">\ub354\uc6b1 \uc2a4\ub9c8\ud2b8\ud55c \uc544\uc6c3\ub3c4\uc5b4 \uacf5\uc2dd<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.movingwalls.com\/ko\/blog\/boost-outdoor-advertising-cta-with-qr-code\/#%EC%8A%A4%EB%A7%88%ED%8A%B8_%EA%B4%91%EA%B3%A0%EB%8A%94_%EB%8D%94_%ED%98%84%EB%AA%85%ED%95%9C_%EC%84%A0%ED%83%9D%EC%9E%85%EB%8B%88%EB%8B%A4\" title=\"\uc2a4\ub9c8\ud2b8 \uad11\uace0\ub294 \ub354 \ud604\uba85\ud55c \uc120\ud0dd\uc785\ub2c8\ub2e4\">\uc2a4\ub9c8\ud2b8 \uad11\uace0\ub294 \ub354 \ud604\uba85\ud55c \uc120\ud0dd\uc785\ub2c8\ub2e4<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.movingwalls.com\/ko\/blog\/boost-outdoor-advertising-cta-with-qr-code\/#QR_%EC%BD%94%EB%93%9C%EB%A1%9C_%ED%8C%90%EB%A7%A4_%ED%8C%8C%EC%9D%B4%ED%94%84%EB%9D%BC%EC%9D%B8_%EB%8A%98%EB%A6%AC%EA%B8%B0\" title=\"QR \ucf54\ub4dc\ub85c \ud310\ub9e4 \ud30c\uc774\ud504\ub77c\uc778 \ub298\ub9ac\uae30\">QR \ucf54\ub4dc\ub85c \ud310\ub9e4 \ud30c\uc774\ud504\ub77c\uc778 \ub298\ub9ac\uae30<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.movingwalls.com\/ko\/blog\/boost-outdoor-advertising-cta-with-qr-code\/#QR_%EC%BD%94%EB%93%9C%EA%B0%80_%EB%AA%A8%EB%B0%94%EC%9D%BC_%EA%B4%91%EA%B3%A0%EB%A5%BC_%EC%95%95%EB%8F%84%ED%96%88%EC%8A%B5%EB%8B%88%EB%8B%A4\" title=\"QR \ucf54\ub4dc\uac00 \ubaa8\ubc14\uc77c \uad11\uace0\ub97c \uc555\ub3c4\ud588\uc2b5\ub2c8\ub2e4.\">QR \ucf54\ub4dc\uac00 \ubaa8\ubc14\uc77c \uad11\uace0\ub97c \uc555\ub3c4\ud588\uc2b5\ub2c8\ub2e4.<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.movingwalls.com\/ko\/blog\/boost-outdoor-advertising-cta-with-qr-code\/#%EB%A1%9C%EB%A7%88%EC%97%90_%EC%97%86%EC%9D%84_%EB%95%8C%E2%80%A6\" title=\"\ub85c\ub9c8\uc5d0 \uc5c6\uc744 \ub54c\u2026\">\ub85c\ub9c8\uc5d0 \uc5c6\uc744 \ub54c\u2026<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%EB%B3%84%EA%B2%83_%EC%95%84%EB%8B%8C_%EA%B2%83%EC%B2%98%EB%9F%BC_%EB%B3%B4%EC%9D%BC_%EC%88%98%EB%8F%84_%EC%9E%88%EC%A7%80%EB%A7%8C_%EC%8B%A4%EC%99%B8_%ED%99%94%EB%A9%B4%EC%97%90_QR_%EC%BD%94%EB%93%9C_%ED%95%98%EB%82%98%EB%A7%8C_%EC%9E%88%EC%96%B4%EB%8F%84_%EB%AA%A8%EB%B0%94%EC%9D%BC_%ED%81%B4%EB%A6%AD%EB%A5%A0%EC%9D%B4_15_%EC%9D%B4%EC%83%81_%ED%96%A5%EC%83%81%EB%90%A0_%EC%88%98_%EC%9E%88%EC%8A%B5%EB%8B%88%EB%8B%A4\"><\/span><strong>\ubcc4\uac83 \uc544\ub2cc \uac83\ucc98\ub7fc \ubcf4\uc77c \uc218\ub3c4 \uc788\uc9c0\ub9cc \uc2e4\uc678 \ud654\uba74\uc5d0 QR \ucf54\ub4dc \ud558\ub098\ub9cc \uc788\uc5b4\ub3c4 \ubaa8\ubc14\uc77c \ud074\ub9ad\ub960\uc774 15% \uc774\uc0c1 \ud5a5\uc0c1\ub420 \uc218 \uc788\uc2b5\ub2c8\ub2e4!<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><\/p>\n\n\n\n<p>\uc18c\uc15c \ubbf8\ub514\uc5b4\uc640 \ub514\uc9c0\ud138 \uad11\uace0\ub294 \ud56d\uc0c1 \ub2e4\ub978 \ubaa8\ub4e0 \ud615\ud0dc\uc758 \uad11\uace0\uc5d0 \ube44\ud574 \ub2e8\uc77c \uc785\ub825 CTA(Call-to-Action)\ub77c\ub294 \ud55c \uac00\uc9c0 \ud2b9\uc9d5\uc744 \uac16\uace0 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\ub2f9\uc2e0\uc774 \ud574\uc57c \ud560 \uc77c\uc740 \ub9c1\ud06c\ub098 \ubc84\ud2bc\uc744 \ud074\ub9ad\ud558\ub294 \uac83\ubfd0\uc785\ub2c8\ub2e4. \uadf8\ub7ec\uba74 \uad11\uace0 \uc791\uc5c5\uc774 \uc644\ub8cc\ub429\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\ubb34\uc5c7\ubcf4\ub2e4\ub3c4 \ub514\uc9c0\ud138 \ubc0f \uc18c\uc15c \ubbf8\ub514\uc5b4 \uad11\uace0\ub97c \ubcf4\uc720\ud558\uac8c \ub41c \uac83\uc740 \ubc14\ub85c \uc774\ub7ec\ud55c \ub3c5\ucc3d\uc131, \uc989 \uc6d0\ud074\ub9ad CTA\uc785\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\uadf8\ub7ec\ub098 \ub9c8\ucf00\ud305 \ucc44\ub110\uc774 \ud560 \uc218 \uc788\ub294 \uac83\ubcf4\ub2e4 \ub9c8\ucf00\ud305 \ucc44\ub110\uc744 \ud65c\uc6a9\ud558\ub294 \ubc29\ubc95\uacfc \ub354 \ub9ce\uc740 \uad00\ub828\uc774 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\ub3d9\uc77c\ud55c \uc6d0\ud130\uce58 CTA\ub97c \uc1fc\ud551\ubab0\uc774\ub098 \uc57c\uc678 \uc7a5\uc18c\uc5d0\uc11c \uc218\ubc31, \uc218\ucc9c \uba85\uc758 \uc0ac\ub78c\ub4e4\uc774 \ubcfc \uc218 \uc788\ub294 \ub300\uaddc\ubaa8 \uad11\uace0\ud310\uc5d0 \uc5f0\uacb0\ud560 \uc218 \uc788\ub2e4\uba74 \uc5b4\ub5a4 \uac00\ub2a5\uc131\uc774 \uc788\uc744\uc9c0 \uc0c1\uc0c1\ud574 \ubcf4\uc138\uc694.<\/p>\n\n\n\n<p>\ub9ce\uc740 \ube0c\ub79c\ub4dc\uac00 \uc6f9\uc0ac\uc774\ud2b8\uc5d0 \ub300\ud55c \ub9c1\ud06c\ub97c \ub123\uae30\ub85c \uc120\ud0dd\ud558\uc9c0\ub9cc \uc2a4\ub9c8\ud2b8\ud55c \ube0c\ub79c\ub4dc\ub294 <strong>QR \ucf54\ub4dc<\/strong>\ub97c \uc0ac\uc6a9\ud569\ub2c8\ub2e4!<\/p>\n\n\n\n<p>QR \ucf54\ub4dc\uc758 \uc7a5\uc810\uc740 \ud734\ub300\ud3f0 \uce74\uba54\ub77c\ub9cc \uc788\uc73c\uba74 \ub418\uace0 \uc624\ub298\ub0a0 \uac70\uc758 \ubaa8\ub4e0 \uc0ac\ub78c\uc774 \uc8fc\uba38\ub2c8\uc5d0 \uce74\uba54\ub77c\ub97c \uac16\uace0 \uc788\ub2e4\ub294 \uac83\uc785\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\ub300\ubd80\ubd84\uc758 \uce74\uba54\ub77c(\ud734\ub300\ud3f0)\uc5d0\ub294 \uc774\ubbf8 QR \ucf54\ub4dc \ub9ac\ub354\uac00 \ub0b4\uc7a5\ub418\uc5b4 \uc788\uc73c\ubbc0\ub85c \ubb38\uc81c\uac00 \ub418\uc9c0 \uc54a\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\uc720\uc77c\ud55c \uc9c8\ubb38\uc740 \ub0a8\uc544 \uc788\uc2b5\ub2c8\ub2e4. \uc791\ub3d9\ud569\ub2c8\uae4c?<\/p>\n\n\n\n<p>\ub300\ub2f5\uc740 \uc555\ub3c4\uc801\uc778 &#8216;\uc608&#8217;\uc785\ub2c8\ub2e4!<\/p>\n\n\n\n<p>\uc625\uc678 \uad11\uace0\uc758 QR \ucf54\ub4dc\ub294 <a href=\"https:\/\/www.campaignlive.co.uk\/article\/mobile-meets-ooh-sweet-spot-location-based-marketing\/1445624\"><strong>CTA \uc561\uc158\uc744 15% \ud5a5\uc0c1<\/strong><\/a>\uc2dc\ud0a4\ub294 \uac83\uc73c\ub85c \uc54c\ub824\uc838 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%EB%8D%94%EC%9A%B1_%EC%8A%A4%EB%A7%88%ED%8A%B8%ED%95%9C_%EC%95%84%EC%9B%83%EB%8F%84%EC%96%B4_%EA%B3%B5%EC%8B%9D\"><\/span><strong>\ub354\uc6b1 \uc2a4\ub9c8\ud2b8\ud55c \uc544\uc6c3\ub3c4\uc5b4 \uacf5\uc2dd<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\uc77c\ubc18\uc801\uc73c\ub85c \uc0ac\ub78c\ub4e4\uc774 \uc634\ub2c8\ucc44\ub110 \ucea0\ud398\uc778\uc744 \uc5b8\uae09\ud560 \ub54c\ub294 \ub514\uc9c0\ud138, \uc18c\uc15c, \ud154\ub808\ube44\uc804, \ub77c\ub514\uc624, \uc778\uc1c4\ubb3c, \uc625\uc678 \ub4f1 \uc5ec\ub7ec \ucc44\ub110 \ub610\ub294 \uc774\ub4e4\uc758 \uc870\ud569\uc5d0\uc11c \uc9c4\ud589\ub41c \ucea0\ud398\uc778\uc744 \uc758\ubbf8\ud569\ub2c8\ub2e4.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.movingwalls.com\/ko\/omnichannel\/\" target=\"_blank\" rel=\"noopener\" title=\"\">\uc634\ub2c8\ucc44\ub110 \ucea0\ud398\uc778<\/a>\uc774\ub780 \ub2e4\uc591\ud55c \ucc44\ub110\uc5d0\uc11c \uc2e4\ud589\ub420 \ubfd0\ub9cc \uc544\ub2c8\ub77c \ub2e4\uc591\ud55c \ucc44\ub110\uc5d0\uc11c \ub2e4\uc591\ud55c \ubaa9\uc801\uc744 \uc81c\uacf5\ud558\ub294 \ucea0\ud398\uc778\uc744 \uc758\ubbf8\ud569\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\uc608\ub97c \ub4e4\uc5b4, \uc625\uc678 \uad11\uace0\uc5d0 \uc7a0\uc7ac \uace0\uac1d\uc744 Facebook\uc758 \ucf58\ud150\uce20 \ud398\uc774\uc9c0\ub85c \uc5f0\uacb0\ud558\ub294 QR \ucf54\ub4dc\uac00 \uc788\ub294 \ucea0\ud398\uc778\uc744 \uc0dd\uac01\ud574 \ubcf4\uc138\uc694.<\/p>\n\n\n\n<p>\uc7a0\uc7ac \uace0\uac1d\uc740 \uc591\uc2dd\uc744 \uc791\uc131\ud558\uace0 \ucf58\ud14c\uc2a4\ud2b8\uc5d0 \ucc38\uac00\ud558\uc5ec \ub9ac\ub4dc\uac00 \ub429\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\ub9ac\ub4dc\ub294 \ucc38\uc5ec\uc5d0 \uac10\uc0ac\ud558\ub294 \uc774\uba54\uc77c\uc744 \ubc1b\uace0 \ucfe0\ud3f0\uc744 \uc81c\uacf5\ud558\uba70 \uc6f9\uc0ac\uc774\ud2b8\uc5d0 \ucd08\ub300\ud569\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\uc774\uba54\uc77c\uc744 \uc77d\uace0( <em>\ubd84\ub958: \uc6dc \ub9ac\ub4dc<\/em> ) \uc6f9\uc0ac\uc774\ud2b8\ub97c \ud074\ub9ad\ud55c \ub9ac\ub4dc <em>(\ubd84\ub958: \ud56b \ub9ac\ub4dc)<\/em>\ub294 \ucfe0\ud3f0\uc744 \uc0ac\uc6a9\ud558\uc5ec \uc81c\ud488\uc744 \uad6c\ub9e4 <em>(\ubd84\ub958: \uace0\uac1d)<\/em>\ud558\uac8c \ub429\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\uc704\uc5d0 \ubcf4\uc774\ub294 \uac83\uc740 \uc625\uc678 \uad11\uace0\ud310\uc5d0\uc11c \uac04\ub2e8\ud55c \uc6d0\ud130\uce58 CTA\ub97c \uc0ac\uc6a9\ud558\ub294 \uac83\uc5d0\uc11c \uc2dc\uc791\ub418\ub294 \uac04\ub2e8\ud55c \uc778\uc2dd, \ud65c\uc131\ud654 \ubc0f \uc804\ud658 \uc5ec\uc815\uc785\ub2c8\ub2e4!<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%EC%8A%A4%EB%A7%88%ED%8A%B8_%EA%B4%91%EA%B3%A0%EB%8A%94_%EB%8D%94_%ED%98%84%EB%AA%85%ED%95%9C_%EC%84%A0%ED%83%9D%EC%9E%85%EB%8B%88%EB%8B%A4\"><\/span><strong>\uc2a4\ub9c8\ud2b8 \uad11\uace0\ub294 \ub354 \ud604\uba85\ud55c \uc120\ud0dd\uc785\ub2c8\ub2e4<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\ud734\ub300\uc804\ud654\uac00 \uc810\uc810 \ub354 \uc2a4\ub9c8\ud2b8\ud574\uc9c0\uace0 \uc77c\uc0c1\uc0dd\ud65c\uc5d0 \ub354\uc6b1 \uc911\uc694\ud574\uc9d0\uc5d0 \ub530\ub77c \uad11\uace0\uacc4\uc758 \ub611\ub611\ud55c \uc0ac\ub78c\ub4e4\uc740 \uc774\ub7ec\ud55c \ud734\ub300\uc804\ud654 \uae30\ub2a5\uc744 \ud65c\uc6a9\ud558\uace0 \uad11\uace0\ub97c \ub354\uc6b1 \ud6a8\uacfc\uc801\uc73c\ub85c \ub9cc\ub4dc\ub294 \ubc29\ubc95\uc744 \ubaa8\uc0c9\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\uc5bc\uad74 \uc778\uc2dd\ubd80\ud130 \uc99d\uac15 \ud604\uc2e4\uae4c\uc9c0, \uae30\uc874 \uae30\uc220\uc744 \uc0ac\uc6a9\ud558\uc5ec \uad11\uace0 \ucea0\ud398\uc778\uc744 \uc5c5\uadf8\ub808\uc774\ub4dc\ud560 \uc218 \uc788\ub294 \uac00\ub2a5\uc131\uc740 \ud765\ubbf8\ub85c\uc6b4 \ub17c\uc758\ub97c \ubd88\ub7ec\uc77c\uc73c\ud0b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p>Z\uc138\ub300\uc640 \ubc00\ub808\ub2c8\uc5bc \uc138\ub300\uc758 \uacbd\uc6b0 \uc804\ud658\uc728\uc774 \ud6e8\uc52c \ub192\uc2b5\ub2c8\ub2e4. \uc2a4\ub9c8\ud2b8 \uae30\ub2a5\uacfc \uacb0\ud569\ub41c \ub514\uc9c0\ud138 \uc625\uc678 \uad11\uace0\ub294 \ub2e8\uae30 \ube0c\ub79c\ub4dc \ud65c\ub3d9\uc774 <a href=\"https:\/\/www.outsmart.org.uk\/news\/outperform\"><strong>38% \uc99d\uac00<\/strong><\/a>\ud558\uc5ec \ub2e4\ub978 \ub9e4\uccb4\uc758 \uc804\ud658\uc728\ubcf4\ub2e4 \ub6f0\uc5b4\ub0a9\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\ub2e4\uc74c\uc740 \ucea0\ud398\uc778 \ud488\uc9c8\uc744 \ud5a5\uc0c1\ud558\uace0 \ub354 \ub098\uc740 \uacb0\uacfc\ub97c \uc5bb\uae30 \uc704\ud574 \uc2a4\ub9c8\ud2b8 \uad11\uace0\uc640 \ub9e4\uc6b0 \ud6a8\uacfc\uc801\uc778 \ubbf8\ub514\uc5b4 \ucc44\ub110\uc744 \uacb0\ud569\ud558\ub294 \uac83\uc758 \uc911\uc694\uc131\uc744 \uac15\uc870\ud558\ub294 \uba87 \uac00\uc9c0 \uc774\uc810\uc785\ub2c8\ub2e4.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"QR_%EC%BD%94%EB%93%9C%EB%A1%9C_%ED%8C%90%EB%A7%A4_%ED%8C%8C%EC%9D%B4%ED%94%84%EB%9D%BC%EC%9D%B8_%EB%8A%98%EB%A6%AC%EA%B8%B0\"><\/span><strong>QR \ucf54\ub4dc\ub85c \ud310\ub9e4 \ud30c\uc774\ud504\ub77c\uc778 \ub298\ub9ac\uae30<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\uc625\uc678 \uad11\uace0 \ucea0\ud398\uc778\uc758 QR \ucf54\ub4dc\ub294 \ud0c1\uc6d4\ud55c \uc804\ud658 \ub3c4\uad6c\ub85c \ub098\ud0c0\ub0ac\uc2b5\ub2c8\ub2e4. QR \ucf54\ub4dc\ub97c \uc0ac\uc6a9\ud55c \uace0\uac1d \uc911 <a href=\"https:\/\/www.outsmart.org.uk\/news\/outperform\"><strong>57%<\/strong><\/a>\uac00 \uc2e0\uaddc \uace0\uac1d\uc774\uac70\ub098 \uc6f9\uc0ac\uc774\ud2b8\uc5d0\uc11c \uad6c\ub9e4\ud558\uc9c0 \uc54a\uace0 \ub5a0\ub09c \uace0\uac1d\uc774\uc5c8\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\uc0c8\ub85c\uc6b4 \uace0\uac1d\uc744 \ucc3e\ub294 \uac83\uc774\ub4e0, \uc190\uc2e4\ub41c \ud310\ub9e4\ub97c \ud68c\ubcf5\ud558\ub294 \uac83\uc774\ub4e0, \uc791\uc740 CTA\ub294 \ub9e4\uc6b0 \ud6a8\uacfc\uc801\uc774\uc5c8\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"599\" height=\"337\" src=\"https:\/\/www.movingwalls.com\/wp-content\/uploads\/2023\/06\/image-33.png\" alt=\"\" class=\"wp-image-6068\" srcset=\"https:\/\/www.movingwalls.com\/wp-content\/uploads\/2023\/06\/image-33.png 599w, https:\/\/www.movingwalls.com\/wp-content\/uploads\/2023\/06\/image-33-300x169.png 300w\" sizes=\"(max-width: 599px) 100vw, 599px\" \/><\/figure><\/div>\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"QR_%EC%BD%94%EB%93%9C%EA%B0%80_%EB%AA%A8%EB%B0%94%EC%9D%BC_%EA%B4%91%EA%B3%A0%EB%A5%BC_%EC%95%95%EB%8F%84%ED%96%88%EC%8A%B5%EB%8B%88%EB%8B%A4\"><\/span><strong>QR \ucf54\ub4dc\uac00 \ubaa8\ubc14\uc77c \uad11\uace0\ub97c \uc555\ub3c4\ud588\uc2b5\ub2c8\ub2e4.<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\ubaa8\ubc14\uc77c\uacfc \ub514\uc9c0\ud138 \uc625\uc678 \uad11\uace0\ub97c \uacb0\ud569\ud55c \ucea0\ud398\uc778\uc5d0\uc11c\ub294 \uc6f9\uc0ac\uc774\ud2b8 \ubc29\ubb38\uc774 <a href=\"https:\/\/www.iab.com\/wp-content\/uploads\/2018\/10\/9-Case-Study@2x.png\"><strong>260%<\/strong><\/a>\ub098 \uae09\uc99d\ud588\uc9c0\ub9cc, \uadf8 \uacb0\uacfc\ub294 \ubaa8\ub4e0 \ucea0\ud398\uc778\uc5d0 DOOH\ub97c \ucd94\uac00\ud558\uba74 ROI\uac00 \ud06c\uac8c \ud5a5\uc0c1\ub41c\ub2e4\ub294 \uc0ac\uc2e4\uacfc \uc77c\uce58\ud588\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.iab.com\/wp-content\/uploads\/2018\/10\/7-Case-Study@2x.png\"><strong>\uc801\uc808\ud55c \uc0ac\ub840:<\/strong><\/a> \ubaa8\ubc14\uc77c \uad11\uace0\ub294 \uace0\uac1d \uad00\uc2ec\uacfc \uc0ac\uc774\ud2b8 \ubc29\ubb38\uc744 <strong>49%<\/strong> \uc99d\uac00\uc2dc\ucf30\uace0, QR\uc744 \uc9c0\uc6d0\ud558\ub294 DOOH \uad11\uace0\ub294 \uace0\uac1d \uad00\uc2ec\uacfc \uc0ac\uc774\ud2b8 \ubc29\ubb38\uc5d0 <strong>127%<\/strong> \ub354 \ub192\uc740 \uc601\ud5a5\uc744 \ubbf8\ucce4\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%EB%A1%9C%EB%A7%88%EC%97%90_%EC%97%86%EC%9D%84_%EB%95%8C%E2%80%A6\"><\/span><strong>\ub85c\ub9c8\uc5d0 \uc5c6\uc744 \ub54c\u2026<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\ubaa8\ub4e0 \uc2dc\uc7a5\uc774 \uc77c\ubd80 \uc120\uc9c4\uad6d \uc2dc\uc7a5\ucc98\ub7fc \ub514\uc9c0\ud138 \uc2e4\uc678 \uc778\ud504\ub77c\ub97c \uac16\ucd94\uace0 \uc788\ub294 \uac83\uc740 \uc544\ub2d9\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\uadf8\ub807\ub2e4\uba74 \ub85c\ub9c8\uc5d0 \uc788\uc9c0 \uc54a\uace0 \ub85c\ub9c8\uc778\ucc98\ub7fc \ud560 \uc218 \uc5c6\uc744 \ub54c\ub294 \ubb34\uc5c7\uc744 \ud569\ub2c8\uae4c?<\/p>\n\n\n\n<p>\uae00\uc384\uc694&#8230; \uc815\uc801\uc778 OOH \ud654\uba74\uc5d0 QR \ucf54\ub4dc\ub97c \ub123\uc5b4 \uc989\uc11d\uc5d0\uc11c \ub9cc\ub4e4\uc5b4 \ubcf4\uc138\uc694!<\/p>\n\n\n\n<p>\ub514\uc9c0\ud138 \uc625\uc678 \uad11\uace0\ub294 \ub354 \ubcf5\uc7a1\ud55c \uae30\uc220\uc744 \ud5c8\uc6a9\ud558\uc9c0\ub9cc \uc815\uc801 \ud654\uba74\uc5d0\ub294 QR \ucf54\ub4dc\uac00 \ud3ec\ud568\ub41c \uc800\uae30\uc220 \uc625\uc678 \uad11\uace0\ub97c \uc704\ud55c \uacf5\uac04\ub3c4 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\uc77c\uc5b4\ub098\uc57c \ud560 \uc77c\uc740 QR \ucf54\ub4dc\uac00 \ub208\uc5d0 \ub744\uace0 \ucda9\ubd84\ud788 \ucee4\uc57c \ud55c\ub2e4\ub294 \uac83\uc785\ub2c8\ub2e4. \uadf8\ub7ec\uba74 \uc6d0\ud558\ub294 \ub300\ub85c \uc9c4\ud589\ub429\ub2c8\ub2e4!<\/p>\n\n\n\n<p>\uacb0\uad6d, \uace0\uac1d\uc5d0\uac8c \uc811\uadfc\ud558\uace0 \ucd5c\uc885 \ubaa9\ud45c\uc5d0 \ub3c4\ub2ec\ud560 \uc218 \uc788\ub294 \uac04\ub2e8\ud55c \uacbd\ub85c\ub97c \uc81c\uacf5\ud558\ub294 \uac00\uc7a5 \ud6a8\uacfc\uc801\uc774\uace0 \ud6a8\uacfc\uc801\uc778 \ubc29\ubc95\uc744 \ucc3e\ub294 \uac83\uc774 \uc911\uc694\ud569\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\ucde8\ud574\uc57c \ud560 \uc870\uce58\uac00 \ub2e8\uc21c\ud560\uc218\ub85d \ud574\ub2f9 \uc870\uce58\ub97c \ucde8\ud560 \uac00\ub2a5\uc131\uc774 \ub354 \ub192\uc544\uc9d1\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\uadf8\ub9ac\uace0 \uacb0\uad6d, \uc5b4\ub514\ub97c \ubd10\uc57c \ud560\uc9c0 \uc548\ub2e4\uba74 DOOH\ub97c \uae30\uc874 \uad11\uace0 \ucea0\ud398\uc778\uacfc \uacb0\ud569\ud558\ub294 \uac83\uc740 \ubcf5\uc7a1\ud558\uac70\ub098 \ube44\uc6a9\uc774 \ub9ce\uc774 \ub4e4\uc9c0 \uc54a\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\uacb0\uad6d \uc911\uc694\ud55c \uac83\uc740 \uad11\uace0 \ucea0\ud398\uc778\uc758 \uaddc\ubaa8\ub098 \uc608\uc0b0\uc774 \uc544\ub2c8\ub77c \ucea0\ud398\uc778\uc758 \ud488\uc9c8\uc5d0 \uad00\ud55c \uac83\uc774\ubbc0\ub85c \uc791\uc740 \uc608\ub97c \ud558\ub098 \ub4e4\uc5b4\ubcf4\uaca0\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\ub300\ud615 FMCG \ube0c\ub79c\ub4dc\ub294 \ud30c\ud2b8\ub108 \uc2dd\ub8cc\ud488\uc810, \uc778\uadfc \ubc84\uc2a4, \ud45c\uc9c0\ud310 \ubc0f \uae30\ud0c0 \uc625\uc678 \ud654\uba74\uc758 DOOH \ud654\uba74\uc5d0 \ub9e4\uc7a5 \ub0b4 \uad11\uace0\ub97c \uac8c\uc7ac\ud558\uae30\ub85c \uacb0\uc815\ud588\uc73c\uba70 \uac01 \uad11\uace0\uc5d0\ub294 QR \ucf54\ub4dc\uac00 \ud3ec\ud568\ub418\uc5b4 \uc788\uc5c8\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\ucea0\ud398\uc778\uc774 \ub05d\ub0a0 \ubb34\ub835 \ub9e4\uc7a5 \ub0b4 \uace0\uac1d\uc758 <a href=\"https:\/\/www.iab.com\/wp-content\/uploads\/2018\/10\/1-Case-Study@2x.png\"><strong>53%<\/strong><\/a>\uac00 QR \ucf54\ub4dc\ub97c \uc2a4\uce94\ud588\ub2e4\ub294 \uc0ac\uc2e4\uc744 \ubc1c\uacac\ud588\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\uc774\uc81c\ub294 ROI\uc785\ub2c8\ub2e4!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\ubcc4\uac83 \uc544\ub2cc \uac83\ucc98\ub7fc \ubcf4\uc77c \uc218\ub3c4 \uc788\uc9c0\ub9cc \uc2e4\uc678 \ud654\uba74\uc5d0 QR \ucf54\ub4dc \ud558\ub098\ub9cc \uc788\uc5b4\ub3c4 \ubaa8\ubc14\uc77c \ud074\ub9ad\ub960\uc774 15% \uc774\uc0c1 \ud5a5\uc0c1\ub420 \uc218 \uc788\uc2b5\ub2c8\ub2e4! \uc18c\uc15c [&#8230;]<\/p>\n<p><a class=\"btn btn-secondary understrap-read-more-link\" href=\"https:\/\/www.movingwalls.com\/ko\/blog\/boost-outdoor-advertising-cta-with-qr-code\/\">\ub354\ubcf4\uae30&#8230;<span class=\"screen-reader-text\"> from \ub2e8\uc77c \ucf54\ub4dc\uac00 \ubaa8\ub4e0 \ucc28\uc774\ub97c \ub9cc\ub4ed\ub2c8\ub2e4<\/span><\/a><\/p>\n","protected":false},"featured_media":14622,"template":"","categories":[192],"class_list":["post-12173","blog","type-blog","status-publish","has-post-thumbnail","hentry","category-ooh--"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.movingwalls.com\/ko\/wp-json\/wp\/v2\/blog\/12173","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.movingwalls.com\/ko\/wp-json\/wp\/v2\/blog"}],"about":[{"href":"https:\/\/www.movingwalls.com\/ko\/wp-json\/wp\/v2\/types\/blog"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.movingwalls.com\/ko\/wp-json\/wp\/v2\/media\/14622"}],"wp:attachment":[{"href":"https:\/\/www.movingwalls.com\/ko\/wp-json\/wp\/v2\/media?parent=12173"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.movingwalls.com\/ko\/wp-json\/wp\/v2\/categories?post=12173"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}